April 12, 2013
InfoGraphic Friday - The Marketing Calendar 2013

Short, sweet, and to the point.  The lovely folks at GetResponse, an email-marketing company, share the perennial calendar of marketing and advertising.  What buttons work best and when: this works for ALL forms of marketing, and is worth a share.  Get an idea of what topics trend well when.  This works pretty much every year,...

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March 22, 2013
The Daily Deal Site Divide

The following infographic illustrates what we've said again and again: businesses are feeling The Groupon Sting, and are slowly burning out on the use of deal sites as a viable marketing medium.  Of course, with the right preparation, you can get hundreds of new, repeat customers.   Click here to download our .pdf: 8 Deal...

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March 19, 2013
Press Release Marketing Works

Recently submitted on Newswire: Deal Site Marketing Agencies Help Lessen The Groupon-Sting Though many companies have successfully made offers on deal sites like Groupon and LivingSocial, others have not been so lucky. The owner of a local marketing agency, Hundreds Of Customers, LLC., shares a few tips on how to make the most of a...

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March 19, 2013
The Era of Small Business

Huffington post ran a business Insider article that I absolutely loved.  LOVED.  Go read it.  Seriously.  Go.  Now. Here's the nutshell version, if you didn't click and read: What we're on the brink of is scale implosion. Everything gigantic in American life is about to get smaller or die. Everything that we do to support...

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March 18, 2013
Avoiding The Groupon Sting

I recently got interviewed for an article that appeared on Newswire.net, about a term the concept of "the Groupon Sting," by which I mean of course that painful, business-crushing experience that many have had when dealing with a deal site. Now of course, this phenomenon isn't limited to Groupon, they're just the biggest, and thus...

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March 15, 2013
The MASSIVE Rise in Mobile Media Devices

It was about 8 years ago that Benedict XVI was elected pope, in 2005. 1/6th of the world rejoiced at their new leader, and the media was in a frenzy, while countless faithful Catholics pilgrimaged to Rome to witness their new pontiff. Wednesday was a big day that same chunk of the world's population: the...

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March 11, 2013
The Yellow Pages are SO Dead!

"How dead are they," the Rodney Dangerfield-esque heckler might shout from the crowd? To which I would simply show this image, which graced my Facebook wall earlier today, utterly unprompted: My friend is internet savvy, and ecologically friendly. She doesn't want a quarter of a dead tree delivered annually to her front door, just so she...

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March 4, 2013
Groupon's Firing of Founder Andrew Mason Shows Why Local Marketing Reps Are So Necessary!

It was the memo that went round the world.  Round kind of like the way the infamous Netflix email went round the world, but this one was kind of bitter-sweet. Andrew Mason, the co-founder of the largest Deal-Site, Groupon.com, was fired by his own company, and before leaving he fired off a missive of his own,...

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